Bring awareness and sentiment to the brand via Facebook Live
BYG executed a brand awareness campaign for Angry Orchard using the power of musicians and Facebook Live. A total of 14 Live Streams took place over 45 days
BYG used five artists in 2 different regions took to their fan base on a Live Stream to advocate for the brand and express their gratitude.
Reach 2,358,740 Video Views 897,573 Engagement 46,020